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Experiences

Henri Willig likes to let its visitors leave richer than when they came. We do this at various locations and in various ways. In Edam, for instance, we have a museum about Edam cheese, various cheese tastings and a small museum in Amsterdam. In addition, there are various experiences at the various farms. We are regularly looking for host and hostess colleagues who are flexibly available and enjoy using storytelling to convey the unique story of Henri Willig in general and of the location itself in particular to groups and individual guests. They also welcome guests and show them around the venue.

The story of Edam cheeses

Always wanted to know why Edam became so famous?
Henri Willig has built an experience in Edam where the glorious history of Edam cheese is told and where you can find out all about Edam cheese of the past and also that of today. A fun outing for young and old alike.

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De Haal - Henri Willig Cheese Experience

Visitors are welcome to take a look at our cheese experience at the Catharina Hoeve in Zaandam. In this former hay barn, the story of Henri Willig and his passion for animals and high-quality cheeses is told. A QR code allows you to listen to the story via an audio tour, available in six languages: Dutch, English, German, French, Spanish and Italian. There are also plenty of fun photo opportunities.

De Haal - Henri Willig Cheese Experience

Jacobs Hoeve Cheese Farm and Organic Jersey Farm

Katwoude is located on the IJsselmeerdijk between Monnickendam and Volendam. The rural setting with farms is typical of the North Holland polder, the breeding ground of the famous Dutch cheeses. At the bottom of the dike is the atmospheric Jacobs Hoeve. Upon arrival, our staff in original costume show you how cheese is made. The cosy shop offers a wide selection of exclusive Henri Willig cheese, souvenirs and typical Dutch delicacies. Since 2018, there is also the possibility to visit Henri Willig's organic Jersey farm. Through a self-guided tour, you will also learn something from it.

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The Cheese Watch

In days gone by, the 'Edammertjes' were weighed in the Kaaswaag, in the historic centre of Edam. A visit to the Kaaswaag and the summer cheese market will take you back to the origins of the world-famous round cheeses. The most visited cheese market in the Netherlands is Edam's. In July and August, there are folklore demonstrations every Wednesday. These involve cheese carriers demonstrating how the heavy round Edam cheeses are transported on berries, exactly as it used to be done. This takes place on the square in front of the Kaaswaag, which dates back to 1778 and where cheese was weighed. The Cheese Weighing House houses a permanent exhibition on the art of cheese making. Of course, you can also taste and buy cheese here.

The Cheese Watch
Shops

Shops

Besides three cheese farms, where over one million visitors a year are informed about the craft of the clogmaker and cheese maker, Henri Willig has a number of tourist shops and several modern luxury cheese gift shops under the name Cheese & More by Henri Willig.

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Production

Production

Our organisation comprises two cheese dairies where several thousand tonnes of cheese are made every year. In Katwoude and in Heerenveen, at the behest of our customers and our own shops, our Cheese Makers make as many as 50 different age and herb cheeses from regular organic cow's, goat's and sheep's milk. This demands a lot from our Cheesemakers. Namely, they have to be able to switch quickly and effectively between the different cheese types.

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Grand Café Giethoorn

Grand Café Giethoorn

Our newest location in Giethoorn: a grand cafe with cheese shop and boat tour.

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Sales

Sales

From our Sales Department in Heerenveen, our Account Managers are busy serving and expanding national and international customer relationships on a daily basis. In this way, our Dutch cheese specialities are distributed to a wide variety of customers in more than 40 countries. Our people in the Sales Department take care of order processing and serve the (international) customer together with Account Management. Furthermore, the Sales Department undertakes numerous marketing activities and participates in national and international trade fairs to reach its customers.

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Marketing

Marketing

The Marketing team, of which our Webshop is also part, is working daily to get this message across to consumers. In doing so, the team makes an important contribution to realising the ambition of becoming the number one premium cheese brand worldwide.

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Headquarters

Headquarters

The head office is located in Katwoude (a 15-minute drive from Amsterdam and situated amidst the tourist towns of Volendam, Edam and Marken). From this location, various departments such as financial administration, HRM, ICT and Retail support the shops and cheese-making facilities.

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Quality

Quality

The Quality team is responsible for maintaining, improving and securing the quality system with regard to food safety, food quality, working conditions and environmental care. As a result, Henri Willig has all the necessary certifications to sell our cheeses even in countries with the strictest regulations.

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Experiences

Experiences

Henri Willig likes to let its visitors leave richer than when they came. We do this at various locations and in various ways.

Read more